Jasmine Silang (she/they) is a designer and brand strategist fuelled by her passion for creating meaningful solutions. Her work is rooted in the intersection of design, strategy, social advocacy, and fostering community.

Her love for design was sparked while working on the yearbook in high school and she’s been expanding her knowledge and passion ever since. When she’s not creating, she spends time in nature, journaling, starting a new hobby, and organizing her Notion workspace (as a true Capricorn does).


EXPERIENCE

Designer
The Workhouse
2023 – 2024
Developed strategic design concepts, moodboards, and brand names
Ideated materials and methods for
printed deliverables
Rolled out printed and digital deliverables
Worked on internal projects & initiatives for PR and award submissions


Editorial Designer
School of Design
2021 – 2023
Presented a range of concepts
Ideated methods for innovative printing
Designed over 300 pages of layouts
Planned and curated physical exhibits
Worked closely with print contact
Art directed photography

Design Intern
Whitman Emorson
2023
Worked on brand identity rollout
Participated in concept development, strategy, and ideation
Designed studio-branded assets
Worked with WE’s in-house brand, Jems

Student in Residence
Studio Wyse
2022 – 2023
Recieved support and mentorship
Learned processes of art direction, editorial design, and client relations

Design Intern — Freelance Designer
Malone Agency
2022
Worked on identity design, strategy,
and website designs for various clients
Created a series of motion graphics
Prepared files for client hand-off

Design Intern
Underline Studio
2022
Prepared case study assets
Created a series of motion graphics
Prepared files for client hand-off
Created website wireframes

Social Media Manager
IN Store & Studio
2020 – 2022
Strategized direction for social media
Curated social media content
Developed product proposals

In-House Designer
Real Fruit Bubble Tea
2019 – 2021
Designed various print & digital promotions for company-wide use in Canada and the U.S
Planned social media strategy
Art-directed photography and design
Presented weekly marketing strategies

 


EDUCATION

Brand Design
Hons. BDes
George Brown College
2021 – 2023

Graphic Design
Advanced Diploma
George Brown College
2018 – 2021

 


PASSION PROJECTS


Every—thing
An all-encompassing resource database for designers, by designers.
Role: Creative director and Co-founder

YES!
YES! is the School of Design's annual Year-End Show. As a key member of the committee, I helped plan and facilitate 3 design conferences.
Role: Creative lead, designer, social media strategist, moderator, and support

Design Mentor
Supporting Filipinx designers in their pursuit of a career in graphic design.

SOD Space
A club at the School of Design that facilitates community and conversation on life as a designer and student.
Role: Brand and social strategist, facilitator

The Pi Project
A special typographic presentation by students from George Brown College’s School of Design celebrating the power of numbers.
Role: Designer, social media strategist

 


TALKS

2023

Honest Advice For Designers Speaker Series: "Design at the Intersection of Mental Health and Well-Being," (Panel Discussion with A. Morais, P. Marinay, D. Ayre, M. Siu, A. Singh, D. Rafael, M. Martorano) at YES! School of Design Year End Show (May 3, 2023) Toronto.

2022

 "Navigating Your Path," at Notre Dame Catholic Secondary School (June 2022) Ajax, ON.

Honest Advice For Designers Speaker Series: "Design at the Intersection of Accessibility and Inclusion,” (Panel Discussion with A. Morais, C. Dawson, B. Francey, D. Rafael, J. Carrillo) at YES! School of Design Year End Show (May 3, 2022) Online.

2021

Honest Advice For Designers Speaker Series: "Elevating BIPOC Voices in Design Education,” (Panel Discussion with A. Morais, T. Allen, J. Kwok, K. Moyana, M. Zegeye, J. Daley) at YES! School of Design Year End Show (May 5, 2021) Online.


ACCOLADES

2023
Silver Award
Graphis Design
2024 Annual

Domtar Award for Print Honourable Mention
RGD

Haft2 Award for Colour
Honourable Mention
RGD

Brand Identity Design
Applied Arts
Dean's Medal
George Brown College
Best Overall Brand Design Thesis
George Brown College

Best Thesis Strategy
George Brown College

Year Four Academic Performance Award
George Brown College

2022
Premise Award for Strategic Branding
Honourable Mention
RGD

Brand Identity Design
Applied Arts

Concept Development (2x)
Applied Arts

Social Responsibility
Applied Arts

Outstanding Third Year Student Award
George Brown College

Leadership & Collaboration Award
George Brown College

2021
RGD Design Thinkers Scholarship
RGD

Trailblazer Award
RGD

HeyRGD:
Design for Social Good
RGD

Entire Promotional Design
Applied Arts

Dean’s Award of Excellence
George Brown College

Outstanding Thesis Process Book
George Brown College

 

Available for a coffee chat ☺︎

Jasmine Silang lives and works on the traditional territory of many nations including the Mazina'iga-ziibing Misi-zaagiwininiwag (Mississaugas of the Credit First Nation), the ᐊᓂᔑᓈᐯᒃ (Anishnaabeg), the ᐅᒋᑉᐧᐁ (ᒋᑉᐯᐧᐊ) (Chippewa), the Haudenosaunee and the Wendat peoples.

© 2024